the aerie.
Location:
Washington, D.C.
Services:
Identity, Branding, Placemaking, Signage, Social & Digital Strategy
Client:
Skanska CDUS
The aerie is grounded in the everyday pleasures of life - culture, community and connection with this world we live in.
Celebrating beauty and simplicity in everyday living. Natural, instinctively designed and artfully refined, the aerie is a refuge for adventurous spirits. Mindful of an intuitive desire for inspired experiences, it both restores and propels you to new heights. Daily life may be far-ranging, but you’ll find home at the aerie.
social city living
The aerie story is about finding ways to live every day beautifully and meaningfully - together. Creating common ground - and a new standard for social living in this city and in this neighborhood. Reaching out, we find real ways to live every day as active citizens of NoMa and the city at large - knowing that we are all in this together.
Celebrating beauty and simplicity
in everyday living.
Natural, instinctively designed and artfully refined, the aerie is a refuge for adventurous spirits. Mindful of an intuitive desire for inspired experiences, it both restores and propels you to new heights. Daily life may be far-ranging, but you’ll find home at the aerie.
embracing refuge
Our identity orginates from the Anglo-French, Old French airie, the lofty nest of a bird of prey, as an eagle or a hawk; a house, fortress, or the like, located high on a hill or mountain.
At the aerie, we start from the inside out - offering a refuge from the daily hustle - filled with spaces to unwind offline and embrace calm moments. Our mindfully designed building is at home in the urban context of the neighborhood, and feels welcoming, open and connected to its surroundings.
The nation’s capitol is a vibrant, storied city with a strong culture of art, music, architecture, politics and the possibility of change. Designing here let’s us look forward, and engage with a better future and new ways to live together.
On the Pulse of Morning
“The horizon leans forward,
Offering you space to place new steps of change.
Here, on the pulse of this fine day
You may have the courage
To look up and out upon me, the
Rock, the River, the Tree, your country.
No less to Midas than the mendicant.
No less to you now than the mastodon then.
Here on the pulse of this new day
You may have the grace to look up and out
And into your sister’s eyes,
into Your brother’s face, your country
And say simply
Very simply
With hope
Good morning.”
- Maya Angelou
Honest, artful, communal.
The aerie brand fosters a culture of connection and works to ensure that residents feel welcome, supported and inspired - at home in a vibrant, engaged community. Taking chances is encouraged - how else do you grow? Perfection is overated, and there is value and beauty in the marks of a journey, the patina of life. Aerie wears well, standing the test of time. Familiar, classic, well-worn.